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PCMA Southeast Inspire for More
Listen to the Data: It's trying to tell you something.
7/12/24, 2:15 PM
| Eastern Time
Nashville, TN
Use data to craft a story about your event, drive strategic decisions, and illustrate ROI
Identify your event data assets: what to measure and why
Collect data from the people who matter
Establish measurable goals and KPIs
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