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PCMA Educon

PCMA Educon

Event Measurement: Calculating & Demonstrating Event ROI

6/24/24, 5:30 PM

|   Eastern Time

Detroit, MI

Are you ready to take your career to the next level? Join us for an outcome-oriented session that will equip you with the tools and knowledge to calculate and demonstrate event return on investment (ROI). We'll explore practical techniques and real-world examples that will help you showcase the value of your events.

  • Discover which event metrics matter most to key stakeholders.

  • Identify what event metrics you should be capturing.

  • Create a data collection strategy for your next event.

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